Those millions the state has spent on Pure Michigan ads aroudn the country appear to be generating billions in tourism dollars.
Last year, tourism spending increased by more thatn $2 billion, the biggest one-year increase in travel spending in Michigan history, according to the state.
Visitor spending jumped to $17.2 billion in 2010 from $15.1 billion in 2009, according to a national survey of U.S. travel volumes and spending conducted by D.K. Shifflet & Associates.
To Read More: http://bit.ly/jxzcPF
2011 Visitors Guide
